So What Do We Really Want From Food?

Oxford Farming Conference

Room 11, Examination Schools, 75 - 81 High St, Oxford OX1 4BG

1:00pm 4th January 2024


People want healthy, affordable food that doesn’t cost the earth and they don't want to sacrifice standards for low prices. They want governments and businesses to make the food system healthier, more sustainable and fairer for farmers.

But how is this really going to work? Hear from innovative farmers, local leaders and food businesses who are tackling this knotty problem, with creative ways forward.


Marija Rompani

Marija is the Director of Sustainability and Ethics, John Lewis Partnership. She is passionate about businesses creating a sustainable future and achieving the UN SDGs. Marija has extensive experience in finance, FMCG, and retail, with a successful track record of driving positive change and developing strategic partnerships.

James Perry

James Perry is a co-founder and co-chairman of COOK, one of the UK's earliest B Corporations. He is also a co-founder of B Lab UK and currently serves as a board member for both B Lab Europe and B Lab UK. Since 2004, he has worked with Panahpur, a UK foundation committed to impact investment.

Charlotte Hollins

Charlotte is the Community Trust Manager of Fordhall Organic Farm in England, owned by 8000+ global community members. She leads the Fordhall Community Land Initiative, mentors through the Plunkett Foundation, and co-authored a book that raised over £800,000 in 2006 through community shares and donations.

Hannah Barlow

Hannah is co-founder of BB Partners and a political campaigns specialist with more than a decade of experience. She has worked with organisations, corporations, and governments, including The International Rescue Committee, the UK Government, and Pfizer. Before founding BB Partners, she worked at Portland Communications and Johnson & Johnson.

This event will only be accessible to those who have purchased tickets for Oxford Farming Conference 2024. Ticketholders are advised to register early, as tickets are limited and sell out. You will need your OFC login details to register through the link below.